Typography meets tactile storytelling. In this project, I reimagined old Christmas cards by cutting out their counter-spaces to reveal a custom, blocky typeface. I developed this font with a heavy weight to stay true to the card form, then inked and printed them like letterpress blocks. The result is a set of letters that carries the DNA of the original cards, complete with unexpected embossed details and print-room randomness, reimagining "found" print in a new, festive light.
Festive typographic series by Art Director Ben Barnes at  Found Studio, featuring heavy-weight block lettering inspired by the structural constraints of holiday card shapes.
Festive typographic series by Found Studio, featuring heavy-weight block lettering inspired by the structural constraints of holiday card shapes.
Bold, blocky custom lettering by Ben Barnes for a Christmas card project, designed as chunky type to mirror the rectangular geometry of a physical card.

Check out my other lettering projects

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